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Global Anti-Counterfeit Packaging Market By Technology (Holograms, Forensic Markers, RFID, others), By Application (Automotive, Pharmaceutical, Buttermilk & Butter, Food & Beverage, Others), By Region–Forecast & Opportunities to 2026

The global anti-counterfeit packaging market accounted for a value of USD 97.2 billion in 2019. Anti-counterfeit packaging market projected to register growth at a CAGR of 11.5% during forecast period.

COVID-19 has impacted several businesses over the globe. The anti-counterfeit packaging market has been impacted with the spread of corona virus around the world. The frauds are increasing in the name of pandemic people are selling counterfeit medicines as virus vaccine and immunity booster in a very high prices to the people. To reduce such frauds people are adopting anti-counterfeit packaging which boosts market growth during forecast period.

Definition:

Anti-counterfeit packaging is a packaging solution such as forensic techniques, 2D barcodes, holograms and radio frequency identification (RIF) which can be visible or overt features, serialization and hidden or covert markers.  These are track and trace solutions which protects customer from counterfeit products.

Market Dynamics (Drivers/Opportunities):

The demand for anti-counterfeit packaging is growing immensely specially in food & beverage industry. The food & beverage industries are looking for safer supply chain and are looking for solutions to avoid brand replica to maintain their reputation. Such industries are adopting anti-counterfeit packaging widely which drives growth in anti-counterfeit packaging market during forecast period.

Other than food & beverage industries other industries such as cosmetics and pharmaceutical sector are also adopting anti-counterfeit packaging widely. Counterfeit medicines are a major concern for pharmaceutical sector since long time. World Health Organization has also raised concerns regarding counterfeit medicines. In order to control such criminal activities around the world, pharmaceutical industries are adopting ant-counterfeit packaging. This drives growth in anti-counterfeit packaging market during forecast period.

Market Insights, by Technology

On the basis of technology, the anti-counterfeit packaging market is segmented into mass encoding, RFID, holograms, forensic markers, temper evident technology and others. The mass encoding segment is estimated to hold largest market share during forecast period. The mass encoding technology can track product through nodes in the logistics. This is likely to drives growth in anti-counterfeit packaging market during forecast period.

Market Insights, by Application

On the basis of application, the anti-counterfeit packaging market is segmented into pharmaceutical, food & beverage, automotive, cosmetics & personal care, apparel & footwear, electrical & electronics, luxury goods and others. The pharmaceutical application is estimated to hold largest market share during forecast period. The awareness about health & safety and harmful effects of counterfeit medicines is increasing around the world and this has raised demands for anti-counterfeit packaging. The pharmaceuticals industry is adopting anti-counterfeit packaging solutions for efficient supply chain and cost effectiveness. The anti-counterfeit packaging also helps in maintaining brand reputation by controlling replica sell.  This drives growth in anti-counterfeit packaging market during forecast period.

Regional Insights

North America region is projected to hold the highest market share during forecast period. The major manufacturers are adopting anti-counterfeit packaging to maintain their reputation and to control selling of replica product in the market. The anti-counterfeit packaging market is getting matured in North America region. The Asia-Pacific region is estimated to register growth at highest CAGR during forecast period. The rise in awareness among consumers led to consciousness about information and it drives growth in anti-counterfeit packaging market during forecast period.

Key Companies & Market Share Insights

The key market players in anti-counterfeit packaging industry are Avery Dennison Corporation, CCL Industries Inc., 3M Company, DuPont, Alp Vision S.A., Zebra Technologies Corporation, SICPA Holding, Applied DNA Sciences Inc., Savi Technology Inc., Authentix Inc., SML Group, SICPA Holding SA, Systech International, Applied DNA Sciences Inc., Alpvision SA, Savi Technology Inc., Authentix Inc., 3D AG and Ampacet Corporation.

Segments Covered in the Report

This report forecasts The Global Anti-Counterfeit Packaging Market, regional, and country levels and provides an analysis of the latest industry trends and opportunities in each of the sub-segments from 2020 to 2026. For the purpose of this study, Our Company has segmented the global anti-counterfeit packaging market report on the basis of technology, and application.

Anti-Counterfeit Packaging Market Size & Forecast (2017-2026)

  1. Research Framework
    • Market Definition and Product Overview
    • Market Segmentation
  2. Research Methodology
    • Qualitative Research
      • Primary & Secondary Sources
    • Quantitative Research
      • Primary & Secondary Sources
    • Breakdown of Primary Research Respondents, By Region
      • Secondary Research
      • Primary Research
    • Breakdown of Primary Research Respondents, By Industry Participants
      • Market Size Estimation
      • Assumption for the Study
      • Market Breakdown & Data Triangulation
  1. Executive Summary
    • Market Snapshot
  2. Industry Insights
    • Industry ecosystem analysis
      • Value Chain Analysis
    • Industry impact and forces
      • Growth Drivers
      • Challenges &Restraints
      • Opportunities
    • Disruptive Technological Analysis
    • Regulatory framework
      • North America
      • Europe
      • Asia Pacific
      • Middle East & Africa
      • South America
    • Growth potential analysis, 2019
    • Porter’s Five forces analysis
    • Pricing Analysis
      • North America
      • Europe
      • Asia Pacific
      • Middle East & Africa
      • South America
  1. COVID – Impact Analysis
    • North America
    • Europe
    • Asia Pacific
    • Middle East & Africa
    • South America
  2. Anti-Counterfeit Packaging Market, By Technology , Market Size & Forecast To 2026

(USD Million 2017,2018, 2019, 2020, 2021-e-2026-p)

  • Introduction
  • Mass Encoding
  • RFID
  • Holograms
  • Forensic Markers
  • Temper Evident Technology
  • Others
  1. Anti-Counterfeit Packaging Market, By Application, Market Size & Forecast To 2026

(USD Million 2017,2018, 2019, 2020, 2021-e-2026-p)

  • Introduction
  • Pharmaceutical
  • Food & Beverage
  • Automotive
  • Cosmetics & Personal Care
  • Apparel & Footwear
  • Electrical & Electronics
  • Luxury Goods
  • Others
  1. Anti-Counterfeit Packaging Market, By Region, Market Size & Forecast To 2026

(USD Million 2017,2018, 2019, 2020, 2021-e-2026-p)

  • Introduction
  • North America Market Size & Forecast To 2026
    • Market Overview
    • COVID-19 Impact
    • By Technology
    • By Application
    • By Country
      • USA
        • By Application
      • Canada
      • Mexico
    • South America Market Size & Forecast To 2026
      • Market Overview
      • COVID-19 Impact
      • By Technology
      • By Application
      • By Country
        • Brazil
          • By Application
        • Argentina
        • Chile
        • Rest of South America
      • Europe Market Size & Forecast To 2026
        • Market Overview
        • COVID-19 Impact
        • By Technology
        • By Application
        • By Country
          • UK
            • By Application
          • Germany
          • France
          • Italy
          • Rest of Europe
        • APAC Market Size & Forecast To 2026
          • Market Overview
          • COVID-19 Impact
          • By Technology
          • By Application
          • By Country
            • China
              • By Application
            • India
            • Japan
            • South Korea
            • Australia
            • Rest of APAC
          • Middle East & Africa Market Size & Forecast To 2026
            • Market Overview
            • COVID-19 Impact
            • By Technology
            • By Application
            • By Country
              • Saudi Arabia
                • By Application
              • UAE
              • Qatar
              • Kuwait
              • South Africa
              • Rest of Middle East & Africa
  1. Competitive Landscaping
    • Competitive Benchmarking
      • Market Share Analysis, 2019
      • Global Presence and Growth Strategies
        • Mergers & Acquisitions
        • New Product Launches
        • Investments Trends
        • R&D Initiatives
  1. Company Profile
    • Ampacet Corporation
      • Company Overview
      • Financial Overview
      • Product Portfolio
      • Recent Developments
      • SWOT Analysis
      • Strategic Outlook
    • Avery Dennison Corporation
    • CCL Industries Inc.
    • 3M Company
    • DuPont
    • Alp Vision S.A.
    • Zebra Technologies Corporation
    • SICPA Holding
    • Applied DNA Sciences Inc.
    • Savi Technology Inc.
    • Authentix Inc.
    • SML Group
    • SICPA Holding SA
    • Systech International
    • Applied DNA Sciences Inc.
    • Alpvision SA
    • Savi Technology Inc.
    • Authentix Inc.
    • 3D AG
  2. Appendix
    • Interrelated Market

Research Methodology

1.1     Research Methodology

The process of market research at PAN Market Consulting is very intuitive being iterative in nature and usually follows the path where Information gathered from secondary research is used to build data models, which are than validated from primary participants. Then same cycle repeats where, according to inputs from primary participants, additional secondary research is done, and new information type is again incorporated into data model. The process continues till desired level of information is not generated.

To calculate the market size, the report considers the revenue generated from the sales of the product/services. The revenue generated from the sales of product/services has been calculated through primary and secondary research. The report also analyses the key players operating in the market at the global level which are identified through secondary research and a corresponding detailed analysis of the top vendors in the market. The market size calculation also includes product segmentation determined using secondary sources and verified through primary sources.

1.2     Secondary Research

The secondary research source that are typically referred to include, but are not limited to:

  • Company websites, annual reports, financial reports, broker reports, investor presentations and SEC filings
  • Internal and external proprietary databases, relevant patent and regulatory databases
  • National government documents, statistical databases and market reports
  • News articles, press releases and web-casts specific to the companies operating in the market

The source for secondary research includes but is not limited to Factiva, Hoovers and Statista

SecondaryResearch

1.3     Primary Research

We conduct primary interviews on an ongoing basis with industry participants and commentators in order to validate data and analysis. A typical research interview fulfills the following end users:

  • It provides first-hand information on the market size, market trends, growth trends, competitive landscape, future outlook etc.
  • Helps in validating and strengthening the secondary research findings
  • Further develops the analysis team’s expertise and market understanding
  • Primary research involves E-mail interactions, telephonic interviews as well as face-to-face interviews for each market, category, segment and sub-segment across geographies

The participants who typically take part in such a process include, but are not limited to:

  • Industry participants: CEOs, VPs, marketing/ product managers, market intelligence managers and national sales managers
  • Purchasing managers, technical personnel, distributors and resellers
  • Outside experts: Investment bankers, valuation experts, research analysts specializing in specific markets
  • Key opinion leaders specializing in different areas corresponding to different industry end users

1.4     Models

Where no hard data is available, we use modeling and estimates in order to produce comprehensive data sets. A rigorous methodology is adopted in which the available hard data is cross referenced with the following data products to produce estimates:

  • Demographic data: Population split by segment
  • Macro-economic indicators: GDP, etc.
  • Industry indicators: Expenditure, product stage & infrastructure, sector growth and facilities.

Data is then cross checked by the expert panel.

1.4.1 Company Share Analysis Model

Company share analysis is used to derive the size of global market. As well as study of revenues of companies for last three to five years also provide the base for forecasting the market size and its growth rate. This model is built in following steps:

ResearchMethodology1

1.4.2 Revenue Based Modeling

Revenue based models can be built in two ways – Top-Down or Bottom-Up irrespective of industry. Market size estimated from company share analysis acts as a validation point for bottom-up approach whereas it acts as starting point for top-down approach.

ResearchMethodology2

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