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Global Cosmetic Dentistry Market By Product (Bonding Agents, Inlays & Onlays, Dental System & Equipment, Others), By End-Users (Dental Laboratories, Dental Hospitals & Clinics, Others), By Region, Forecast & Opportunities to 2026

The global cosmetic dentistry market accounted for a value of USD 18.2 billion in 2019 and is projected to register growth at a CAGR of 5.4% during forecast period.

COVID-19 has impacted the cosmetic dentistry market. The manufacturing units have to halt due to lockdown. The number visits by patients and appointments is either postponed or cancelled in dental clinics and the demand from end-users is declining. The supply chain is adversely affected due to travel restriction. The cosmetic dentistry is likely to witness decline during forecast period due to COVID-19.


Cosmetic dentistry can be defined as any dental procedures which help in improving the appearance of gums, teeth and bite. The primary focus is on improving the dental aesthetics in shape, alignment, size, color and position. It improves overall smile appearance. It includes several procedures such as teeth whitening, veneers and dental bonding etc.

Market Dynamics (Drivers/Opportunities):

The demand for cosmetic dentistry is increasing rapidly around the world. The people are adopting tooth whitening procedures widely across the world. The most preferred cosmetic products are veneers, onlays, dental crowns, non-metallic inlays and bonding agents. The demand and adoption for all these products is increasing rapidly across the globe. This drives growth in cosmetic dentistry market during forecast period.

The governments across many countries are adopting several initiatives to improve oral heath of people. In India, Indian Dental Associations has launched National Oral health Program which focuses on improving oral health using synergistic and equitable distribution of general and oral health facilities. Such programs helps in spreading awareness among people and this contributes in increasing demand for dental equipment and consumables among population. This drives growth in cosmetic dentistry market during forecast period.

The emphasis on aesthetics and appearance is increasing and people are focusing on improving smile appearance and smile restoration. The baby boomer is largest consumer for cosmetic dentistry market. The technology advancement in cosmetic dentistry is increasing which boost the adoption of such market and drives growth in cosmetic dentistry market during forecast period.

Market Insights, by Product

On the basis of product, the cosmetic dentistry market is segmented into bridges, veneers, crowns, dental implants, braces, bonding agents, inlays & onlays, composites and dental system & equipment. The dental systems & equipment segment accounted for largest market share in 2019 and it is estimated to maintain its dominance in the market during forecast period.  The use of instruments such as dental chairs, handpieces and CAD/CAM technology in cosmetic procedures is increasing across the world. The high use of such segment is likely to drive growth in dental system & equipment segment during forecast period.

Market Insights, by End-Users

On the basis of end-users, the cosmetic dentistry market is segmented into dental laboratories, dental hospitals & clinics and others. The dental hospitals & clinics segment is estimated to grow at highest CAGR during forecast period. The number of dental hospitals & clinics is increasing in the world. The adoption of advanced technologies in dental hospitals & clinics attracts large population. This drives growth in dental hospitals & clinic segment during forecast period.

Regional Insights

Europe region is estimated to hold largest market share during forecast period. The significance of aesthetics is increasing in this region and the population is focusing on improving smile appearance. The awareness regarding oral health and hygiene is increasing in this region. The technological advancement in cosmetics dentistry is increasing which leads to high adoption of such procedures. This drives growth in Europe region during forecast period.

Key Companies & Market Share Insights

The key market players in cosmetics dentistry industry are Henry Schei, Dentsply Sirona, Envista Holdings Corporation, Align Technology, Straumann Holdings,3M Company, Kuraray, Planmeca Group, Zimmer Biomet Holdings, Roland DG Corporation, Biolase, Midmark Corporation, A-Dec, 3Shape, Ivoclar Vivadent, GC Corporation, Runyes Medical Instrument and Prexion.

Segments Covered in the Report

This report forecasts The Global Cosmetics Dentistry Market, regional, and country levels and provides an analysis of the latest industry trends and opportunities in each of the sub-segments from 2020 to 2026. For the purpose of this study, Our Company has segmented the global cosmetics dentistry market report on the basis of product and end-users.

Cosmetic Dentistry Market Size & Forecast (2017-2026)

  1. Research Framework
    • Market Definition and Product Overview
    • Market Segmentation
  2. Research Methodology
    • Qualitative Research
      • Primary & Secondary Sources
    • Quantitative Research
      • Primary & Secondary Sources
    • Breakdown of Primary Research Respondents, By Region
      • Secondary Research
      • Primary Research
    • Breakdown of Primary Research Respondents, By Industry Participants
      • Market Size Estimation
      • Assumption for the Study
      • Market Breakdown & Data Triangulation
  1. Executive Summary
    • Market Snapshot
  2. Industry Insights
    • Industry ecosystem analysis
      • Value Chain Analysis
    • Industry impact and forces
      • Growth Drivers
      • Challenges &Restraints
      • Opportunities
    • Disruptive Technological Analysis
    • Regulatory framework
      • North America
      • Europe
      • Asia Pacific
      • Middle East & Africa
      • South America
    • Growth potential analysis, 2019
    • Porter’s Five forces analysis
    • Pricing Analysis
      • North America
      • Europe
      • Asia Pacific
      • Middle East & Africa
      • South America
  1. COVID – Impact Analysis
    • North America
    • Europe
    • Asia Pacific
    • Middle East & Africa
    • South America
  2. Cosmetic Dentistry Market, By Product, Market Size & Forecast To 2026

(USD Million 2017,2018, 2019, 2020, 2021-e-2026-p)

  • Introduction
  • Bridges
  • Veneers
  • Crowns
  • Dental Implants
  • Braces
  • Bonding Agents
  • Inlays & Onlays
  • Composites
  • Dental System & Equipment
  1. Cosmetic Dentistry Market, By End-Users, Market Size & Forecast To 2026

(USD Million 2017,2018, 2019, 2020, 2021-e-2026-p)

  • Introduction
  • Dental Laboratories
  • Dental Hospitals & Clinics
  • Others
  1. Cosmetic Dentistry Market, By Region, Market Size & Forecast To 2026

(USD Million 2017,2018, 2019, 2020, 2021-e-2026-p)

  • Introduction
  • North America Market Size & Forecast To 2026
    • Market Overview
    • COVID-19 Impact
    • By Product
    • By End-Users
    • By Country
      • USA
        • By End-Users
      • Canada
      • Mexico
    • South America Market Size & Forecast To 2026
      • Market Overview
      • COVID-19 Impact
      • By Product
      • By End-Users
      • By Country
        • Brazil
          • By End-Users
        • Argentina
        • Chile
        • Rest of South America
      • Europe Market Size & Forecast To 2026
        • Market Overview
        • COVID-19 Impact
        • By Product
        • By End-Users
        • By Country
          • UK
            • By End-Users
          • Germany
          • France
          • Italy
          • Rest of Europe
        • APAC Market Size & Forecast To 2026
          • Market Overview
          • COVID-19 Impact
          • By Product
          • By End-Users
          • By Country
            • China
              • By End-Users
            • India
            • Japan
            • South Korea
            • Australia
            • Rest of APAC
          • Middle East & Africa Market Size & Forecast To 2026
            • Market Overview
            • COVID-19 Impact
            • By Product
            • By End-Users
            • By Country
              • Saudi Arabia
                • By End-Users
              • UAE
              • Qatar
              • Kuwait
              • South Africa
              • Rest of Middle East & Africa
  1. Competitive Landscaping
    • Competitive Benchmarking
      • Market Share Analysis, 2019
      • Global Presence and Growth Strategies
        • Mergers & Acquisitions
        • New Product Launches
        • Investments Trends
        • R&D Initiatives
  1. Company Profile
    • Runyes Medical Instrument
      • Company Overview
      • Financial Overview
      • Product Portfolio
      • Recent Developments
      • SWOT Analysis
      • Strategic Outlook
    • Henry Schei
    • Dentsply Sirona
    • Envista Holdings Corporation
    • Align Technology
    • Straumann Holdings
    • 3M Company
    • Kuraray
    • Planmeca Group
    • Zimmer Biomet Holdings
    • Roland DG Corporation
    • Biolase
    • Midmark Corporation
    • A-Dec
    • 3Shape
    • Ivoclar Vivadent
    • GC Corporation
    • Prexion
  2. Appendix
    • Interrelated Market

Research Methodology

1.1     Research Methodology

The process of market research at PAN Market Consulting is very intuitive being iterative in nature and usually follows the path where Information gathered from secondary research is used to build data models, which are than validated from primary participants. Then same cycle repeats where, according to inputs from primary participants, additional secondary research is done, and new information type is again incorporated into data model. The process continues till desired level of information is not generated.

To calculate the market size, the report considers the revenue generated from the sales of the product/services. The revenue generated from the sales of product/services has been calculated through primary and secondary research. The report also analyses the key players operating in the market at the global level which are identified through secondary research and a corresponding detailed analysis of the top vendors in the market. The market size calculation also includes product segmentation determined using secondary sources and verified through primary sources.

1.2     Secondary Research

The secondary research source that are typically referred to include, but are not limited to:

  • Company websites, annual reports, financial reports, broker reports, investor presentations and SEC filings
  • Internal and external proprietary databases, relevant patent and regulatory databases
  • National government documents, statistical databases and market reports
  • News articles, press releases and web-casts specific to the companies operating in the market

The source for secondary research includes but is not limited to Factiva, Hoovers and Statista


1.3     Primary Research

We conduct primary interviews on an ongoing basis with industry participants and commentators in order to validate data and analysis. A typical research interview fulfills the following end users:

  • It provides first-hand information on the market size, market trends, growth trends, competitive landscape, future outlook etc.
  • Helps in validating and strengthening the secondary research findings
  • Further develops the analysis team’s expertise and market understanding
  • Primary research involves E-mail interactions, telephonic interviews as well as face-to-face interviews for each market, category, segment and sub-segment across geographies

The participants who typically take part in such a process include, but are not limited to:

  • Industry participants: CEOs, VPs, marketing/ product managers, market intelligence managers and national sales managers
  • Purchasing managers, technical personnel, distributors and resellers
  • Outside experts: Investment bankers, valuation experts, research analysts specializing in specific markets
  • Key opinion leaders specializing in different areas corresponding to different industry end users

1.4     Models

Where no hard data is available, we use modeling and estimates in order to produce comprehensive data sets. A rigorous methodology is adopted in which the available hard data is cross referenced with the following data products to produce estimates:

  • Demographic data: Population split by segment
  • Macro-economic indicators: GDP, etc.
  • Industry indicators: Expenditure, product stage & infrastructure, sector growth and facilities.

Data is then cross checked by the expert panel.

1.4.1 Company Share Analysis Model

Company share analysis is used to derive the size of global market. As well as study of revenues of companies for last three to five years also provide the base for forecasting the market size and its growth rate. This model is built in following steps:


1.4.2 Revenue Based Modeling

Revenue based models can be built in two ways – Top-Down or Bottom-Up irrespective of industry. Market size estimated from company share analysis acts as a validation point for bottom-up approach whereas it acts as starting point for top-down approach.


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