The global anti-counterfeit packaging market accounted for a value of USD 97.2 billion in 2019. Anti-counterfeit packaging market projected to register growth at a CAGR of 11.5% during forecast period.
COVID-19 has impacted several businesses over the globe. The anti-counterfeit packaging market has been impacted with the spread of corona virus around the world. The frauds are increasing in the name of pandemic people are selling counterfeit medicines as virus vaccine and immunity booster in a very high prices to the people. To reduce such frauds people are adopting anti-counterfeit packaging which boosts market growth during forecast period.
For more details, visit: Global Anti-Counterfeit Packaging Market By Technology (Holograms, Forensic Markers, RFID, others), By Application (Automotive, Pharmaceutical, Buttermilk & Butter, Food & Beverage, Others), By Region–Forecast & Opportunities to 2026
The demand for anti-counterfeit packaging is growing immensely specially in food & beverage industry. The food & beverage industries are looking for safer supply chain and are looking for solutions to avoid brand replica to maintain their reputation. Such industries are adopting anti-counterfeit packaging widely which drives growth in anti-counterfeit packaging market during forecast period.
On the basis of technology, the anti-counterfeit packaging market is segmented into mass encoding, RFID, holograms, forensic markers, temper evident technology and others. The mass encoding segment is estimated to hold largest market share during forecast period. The mass encoding technology can track product through nodes in the logistics. This is likely to drives growth in anti-counterfeit packaging market during forecast period.
On the basis of application, the anti-counterfeit packaging market is segmented into pharmaceutical, food & beverage, automotive, cosmetics & personal care, apparel & footwear, electrical & electronics, luxury goods and others. The pharmaceutical application is estimated to hold largest market share during forecast period. The awareness about health & safety and harmful effects of counterfeit medicines is increasing around the world and this has raised demands for anti-counterfeit packaging. The pharmaceuticals industry is adopting anti-counterfeit packaging solutions for efficient supply chain and cost effectiveness. The anti-counterfeit packaging also helps in maintaining brand reputation by controlling replica sell. This drives growth in anti-counterfeit packaging market during forecast period.
North America region is projected to hold the highest market share during forecast period. The major manufacturers are adopting anti-counterfeit packaging to maintain their reputation and to control selling of replica product in the market. The anti-counterfeit packaging market is getting matured in North America region. The Asia-Pacific region is estimated to register growth at highest CAGR during forecast period. The rise in awareness among consumers led to consciousness about information and it drives growth in anti-counterfeit packaging market during forecast period.
The key market players in anti-counterfeit packaging industry are Avery Dennison Corporation, CCL Industries Inc., 3M Company, DuPont, Alp Vision S.A., Zebra Technologies Corporation, SICPA Holding, Applied DNA Sciences Inc., Savi Technology Inc., Authentix Inc., SML Group, SICPA Holding SA, Systech International, Applied DNA Sciences Inc., Alpvision SA, Savi Technology Inc., Authentix Inc., 3D AG and Ampacet Corporation.
- What are the expected industry trends over the next three to five years?
- Which of the anti-counterfeit packaging technology is likely to lead by 2025?
- Which of the aplication segments is expected to have the maximum potential to during the forecast period?
- Which region is going to have the highest smart meters market share by 2025?
- What are different organic and inorganic strategies implemented by companies to gain increased market share?